Cookie Policy

Effective Date: 24 July 2026
Last Updated: 24 July 2026

MASA POWER Trading FZCO (“MASA POWER“, “we“, “our“, or “us“) uses cookies and similar technologies to improve your browsing experience, understand how our website is used, and support our marketing activities.

This Cookie Policy explains what cookies are, how we use them, and the choices available to you. It should be read together with our Privacy Policy.

1. What Are Cookies?

Cookies are small text files stored on your computer, smartphone, tablet, or other device when you visit a website. They enable websites to function properly, remember your preferences, improve performance, and provide information that helps website owners understand how visitors interact with their websites.

Cookies do not typically identify you directly but may recognise your device and browser.

• Session Cookies – Temporary cookies that are deleted when you close your browser.
• Persistent Cookies – Cookies that remain on your device until they expire or are manually deleted.

2. How We Use Cookies

We use cookies to:

• Ensure the Website functions properly.
• Improve website performance and user experience.
• Remember your preferences and settings.
• Analyse website traffic and visitor behaviour.
• Measure the effectiveness of marketing campaigns.
• Maintain website security and reliability.

3. Types of Cookies We Use

Cookie Type	Purpose	Typical Duration
Strictly Necessary Cookies	Essential for the operation of the Website, including page navigation, security, and form functionality. These cookies cannot be disabled through our Website.	Session or up to 12 months
Functional Cookies	Remember your preferences, such as language or other settings, to enhance your browsing experience.	Up to 12 months
Analytics Cookies	Help us understand how visitors use our Website so we can improve content, navigation, and overall performance. We currently use Google Analytics 4 (GA4).	Up to 24 months
Marketing & Advertising Cookies	Measure the effectiveness of advertising campaigns and help deliver more relevant advertisements. These cookies are only activated with your consent where required by law.	Up to 24 months

The exact cookies used on our Website may change from time to time as we introduce new features, improve our services, or update the technologies we use.

4. Third-Party Cookies

We work with trusted third-party service providers who may place cookies on our Website to help us analyse performance or measure marketing activities.

These providers may include:

• Google Analytics
• LinkedIn Insight Tag
• Meta Pixel (Facebook & Instagram)

These third parties process information according to their own privacy and cookie policies. We encourage you to review their policies for more information about how they handle your data.

5. Managing Your Cookie Preferences

When you first visit our Website, you will be presented with a cookie consent banner that allows you to:

• Accept all cookies.
• Reject non-essential cookies.
• Customise your cookie preferences.

You may change your preferences at any time using our cookie settings, where available.

Most web browsers also allow you to block, manage, or delete cookies through their settings. Please note that disabling certain cookies may affect the functionality and performance of our Website.

6. Your Consent

Strictly necessary cookies are required for the Website to operate and do not require your consent.

Analytics, functional, and marketing cookies will only be used where required by applicable law after you have provided your consent through our cookie banner.

You may withdraw or change your consent at any time.

7. Changes to This Cookie Policy

We may update this Cookie Policy periodically to reflect changes in our business operations, technologies, legal requirements, or industry best practices.

Any changes will be published on this page together with a revised Last Updated date. We encourage you to review this Policy from time to time.

8. Contact Us